Career Spotlight: Digital Marketer [VIDEO]

Written by Coursera Staff • Updated on

Ever wonder how brands seem to capture your attention online? Meet the digital marketers, the strategists crafting those compelling campaigns that capture your attention!


[Video thumbnail] Career Spotlight Digital Marketer

Ever wonder how brands seem to capture your attention online? 🤔 Meet the digital marketers - the strategists crafting those compelling campaigns that capture your attention!

This Career Spotlight dives into the exciting world of digital marketing 👇

  • What digital marketing really is: Discover how brands use online channels to connect with customers, from social media to search engine optimization (SEO).

  • The power of digital: Learn why businesses are shifting their marketing budgets to digital strategies

  • What digital marketers do: Explore the diverse roles within digital marketing, from content creation and SEO to social media management and email marketing.

  • Is it the right career for you? Find out if a career in this dynamic and fast-growing field is your perfect match.

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